Our Mission:

We build strategic tools and creative solutions that inspire. We’re pragmatic creators and strategic designers.

Our Expertise

We are a national marketing agency that creates powerful brands and inspiring content that drives difference.

Our Approach

We work across real estate, Diplomatic space, hospitality, education, health, tech, corporate, and sports.

Bunch of Creators

Based in Nairobi where solutions grow, Calder offers an unparalleled setting for discovery.

We’re firmly at a marketing and technology crossroads, addressing the distinct needs of our clients while responding to currents from the next generation.

We welcome anyone who finds joy in discovery and reward the best and brightest with unmatched resources.

Our ambitious goals and commitment to follow-through have catapulted us to stand among the Region's go getters

We distill practical solutions from pure science and apply the lessons of history to contemporary problems. We embrace a diversity of experiences and ideas as the core of our strength.

Calder is more than just a laboratory or studio—it’s a full-scale intellectual park driven by imagination, dreams and ambition.

The ideas born here gather steam and make tangible impacts.  Come join us—let’s see where we can go together.

We create brand craving.

The concept of “brand craving” goes beyond simple consumer preference or desire. It represents a deep, almost primal attraction and connection that individuals feel towards certain brands. This connection is so profound that it surpasses the traditional benefits and attributes associated with a product or service. Brands that can elicit this level of craving not only enjoy strong customer loyalty but also become an integral part of their customers’ identities and lifestyles.

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Values drive cravings.

Human values are the bedrock of our individual and collective identities, serving as the guiding principles that define who we are and who we aspire to become. These values are deeply ingrained within us, influencing our thoughts, actions, and decisions on a daily basis. Just as a compass points us in the right direction, our values act as an inner compass, steering us toward choices and pursuits that align with what matters most to us.

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We unearth pivotal insights.

Our team leverages sophisticated data analytics tools and techniques to extract actionable insights from vast amounts of data. We uncover patterns, trends, and customer behaviors that inform strategic decision-making and campaign optimization.

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Integrated brands drive change.

Our team leverages sophisticated data analytics tools and techniques to extract actionable insights from vast amounts of data. We uncover patterns, trends, and customer behaviors that inform strategic decision-making and campaign optimization.

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We are a data driven marketing agency

Driven to discover

Calder has forged its own path. This has led to new schools of thought and a transformative outcome and laid the groundwork for breakthroughs across the spectrum of our verticals. We shape and define fields

We are driven by intellectual debate and a search for new evidence. We believe freedom of expression is fundamental and that Free and open discourse is the foundation of transformative solutions.

We empower individuals to challenge conventional thinking in pursuit of original ideas. New knowledge cannot be formed when we’re hindered by old ways of thinking. By cultivating a wide range of thoughts from our peers, clientele, and the communities where we live and work, we are better able to bring forth ideas that change things.